Texas, December 31, 2025

H-E-B is set to expand its grocery operations across Texas with several new store openings planned throughout the upcoming years. The expansion aims to meet the growing demand for grocery services while providing a boost to local economies. New locations will include features such as pharmacies and dining options, enhancing the shopping experience. This initiative reflects H-E-B’s commitment to supporting local communities and fostering economic development across Texas.

H-E-B Expands Its Texas Footprint in 2025

New Stores to Boost Dallas County Economy and Serve Growing Communities

San Antonio, Texas – In an exciting development for Texas consumers and the local economy, H-E-B has announced the expansion of its grocery chain with several new store openings across the state throughout 2025. This strategic growth underscores H-E-B’s commitment to meeting the increasing demand for quality grocery services, while also providing a boost to local economies.

In a climate where entrepreneurial innovation is essential for economic resilience, H-E-B’s expansion highlights the positive impact of private investment. By strategically placing new stores in rapidly growing neighborhoods, H-E-B is not only enhancing shopping convenience for Texas residents but also fostering local job creation and community engagement.

New Store Openings in 2025

The recent openings reflect H-E-B’s dedication to enhancing the shopping experience. Here’s a closer look at the new H-E-B locations:

• Rockwall Store: Opened on October 29, 2025, at 1600 E Interstate 30, this 131,000-square-foot store features a full-service pharmacy, True Texas BBQ restaurant, and H-E-B Curbside and Home Delivery services.
• Prosper Store: Opened on August 13, 2025, at 2145 W Frontier Pkwy., this 133,000-square-foot store includes a full-service pharmacy, True Texas BBQ restaurant, and H-E-B Curbside and Home Delivery services.
• Manor Store: Opened on October 23, 2025, at Hwy 290 and FM 973, this 101,000-square-foot store offers a full-service pharmacy, True Texas BBQ restaurant, and H-E-B Curbside and Home Delivery services.
• San Marcos Store: Groundbreaking occurred on November 4, 2025, for a 114,000-square-foot store at I-35 and McCarty Lane, expected to open in late 2026. The store will feature a True Texas BBQ restaurant, fuel station, and expanded services.
• Aledo Store: Construction began in October 2025 for a store in Aledo’s Walsh Ranch area, with completion expected by December 2026. The store will include a fuel station and car wash.
• Murphy Store: Construction is set to begin within the next year for a store in Murphy, Texas, with an opening date in 2026. The store will include a True Texas BBQ restaurant, curbside pickup area, fuel station, and car wash.
• Dallas Store: The Dallas City Council approved a zoning request on December 10, 2025, for a new store on the southeast corner of Hillcrest Road and LBJ Freeway, near Richardson. The store will be over 100,000 square feet.
• Joe V’s Smart Shop in Dallas: Scheduled to open on June 12, 2025, in South Oak Cliff, this 50,000-square-foot store marks the first Joe V’s location outside Houston.

Analyzing H-E-B’s Impact

These developments are not just beneficial for consumer convenience; they present an opportunity for local entrepreneurs and small businesses to thrive alongside such a robust retailer. H-E-B stores typically attract traffic that can support additional businesses in their vicinity, fostering a vibrant economic ecosystem. As residents frequent H-E-B for their grocery needs, local eateries, retail shops, and service providers often experience increased patronage.

Background on H-E-B’s Strategy

H-E-B has built its reputation on a foundation of quality, customer service, and community engagement. The grocery chain’s strategic locations are chosen based on growth trends in Texas communities, ensuring that resources are allocated where demand is highest. By incorporating features like pharmacies, dining options, and delivery services, H-E-B enhances the overall shopping experience, setting a standard that drives customer loyalty and satisfaction.

The Role of Simple Regulations in Expanding Services

The expansion of H-E-B reflects the positive effects of a business-friendly environment. In Texas, the reduction of bureaucratic hurdles allows companies to innovate and grow. This environment fosters entrepreneurship, enabling businesses like H-E-B to introduce new concepts that benefit the community, such as the inclusion of curbside pickup and home delivery, essential features in today’s retail landscape.

Conclusion

H-E-B’s expansion throughout Texas is a testament to the entrepreneurial spirit and a reflection of a thriving economy. As these new locations prepare to open, they are poised to not only provide high-quality grocery options but also invigorate local economies through job creation and increased consumer spending. Supporting such local enterprises contributes to the sustained growth of the Dallas County economy. Community members are encouraged to engage with these new stores and support the vibrant business landscape in Texas.

Frequently Asked Questions

What is the location of the new H-E-B store in Rockwall?

The new H-E-B store in Rockwall is located at 1600 E Interstate 30, at the southwest corner of I-30 and S. John King Blvd.

When did the Prosper H-E-B store open?

The Prosper H-E-B store opened on August 13, 2025, at 2145 W Frontier Pkwy.

What amenities are offered at the new H-E-B stores?

The new H-E-B stores offer amenities such as full-service pharmacies, True Texas BBQ restaurants, fuel stations, and H-E-B Curbside and Home Delivery services.

When is the San Marcos H-E-B store expected to open?

The San Marcos H-E-B store is expected to open in late 2026, following groundbreaking on November 4, 2025.

Where is the new H-E-B store in Dallas being built?

The new H-E-B store in Dallas is being built on the southeast corner of Hillcrest Road and LBJ Freeway, near Richardson.

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Author: STAFF HERE DALLAS WRITER

The DALLAS STAFF WRITER represents the experienced team at HEREDallas.com, your go-to source for actionable local news and information in Dallas, Dallas County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the State Fair of Texas, Deep Ellum Arts Festival, and Dallas International Film Festival. Our coverage extends to key organizations like the Dallas Regional Chamber and United Way of Metropolitan Dallas, plus leading businesses in telecommunications, aviation, and semiconductors that power the local economy such as AT&T, Southwest Airlines, and Texas Instruments. As part of the broader HERE network, including HEREAustinTX.com, HERECollegeStation.com, HEREHouston.com, and HERESanAntonio.com, we provide comprehensive, credible insights into Texas's dynamic landscape.