The CityTins initiative aims to support local eateries in Dallas.
Dallas is gearing up for the launch of its CityTin edition, featuring unique restaurant vouchers. This expansion represents a milestone for the Milwaukee-based company as it embraces the city’s culinary landscape. CityTins will partner with local restaurateurs to offer a selection of dining experiences, with tins available online and at local businesses. The initiative aims to support independent restaurants and enhance community dining. The Dallas CityTin is expected to deepen the impact on the region’s restaurant scene.
Dallas, Texas, is preparing for the launch of a new edition of CityTins, a Milwaukee-born company known for its unique giftable tins containing coaster-style restaurant vouchers. The Dallas CityTin is expected to debut in October 2025, marking a significant milestone in the company’s journey as it expands a distance of 1,000 miles from its birthplace in Milwaukee.
The CityTin will feature a curated selection of local restaurants, offering $10 off a $30 tab at participating eateries. Each tin will retail for $30, and the vouchers will remain valid for an entire calendar year, through December 31, 2026. This new addition aims to embrace the diverse culinary landscape of Dallas, emphasizing approachability and including both popular downtown spots and lesser-known gems in emerging neighborhoods.
CityTins is collaborating with former Milwaukee restaurateurs Joe and Angie Sorge to create this Texas edition. The Sorges bring a wealth of experience to the project, having previously owned the restaurant group Hospitality Democracy and currently running Sidework consulting. They were among the inaugural restaurateurs to join the original CityTin in Milwaukee, which demonstrates their longstanding support for independent dining establishments.
The Sorges began discussions about expanding CityTins into other cities in 2018, shortly after exiting the restaurant industry. Their established networks and connections with chefs from Milwaukee are facilitating the curation process for the Dallas edition, which they hope will reflect the city’s vibrant and diverse restaurant scene.
Founded in 2009 by Tara Laatsch and Christin Cilento, CityTins started with the goal of providing local, independent restaurants with an effective marketing tool. Over the past 15 years, the company has expanded its offerings to include various regions, including Madison, Lake Country, Fox Cities, Ozaukee County, Illinois, and Minnesota.
The Dallas market presents a unique opportunity, with approximately 40-50% of restaurants being independent businesses, compared to corporate chains. This landscape aligns well with CityTins’ mission to support local establishments and foster community bonding through dining experiences.
CityTins will be available for purchase online as well as at local restaurants and independent shops in Dallas and the surrounding areas. The company aims to ensure that the Dallas CityTin not only promotes established eateries but also supports the growth of new culinary ventures, enhancing the overall dining experience for residents and visitors alike.
The launch of the Dallas CityTin is anticipated to be a transformational venture for CityTins, solidifying its commitment to independent restaurants and the communities they serve. With the insights and involvement of the Sorges, the project promises to bring a fresh perspective to the Dallas dining experience while continuing its legacy of engaging and assisting local businesses.
As the countdown to the launch of the Dallas CityTin begins, CityTins aims to invigorate the local restaurant scene and provide a unique product that connects diners to a diverse array of culinary offerings. Through this expansion, CityTins continues to pave the way for local dining communities and deepen its impact in the regions it serves.
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