Dallas, August 19, 2025
News Summary
John Carona, founder of Associa, has announced the release of his third book, ‘In the Common Interest III: Unlocking the Potential of Community’. This new volume highlights practical strategies for governance within community associations, aimed at board members, leaders, property managers, and residents. The book achieved notable pre-sale success, ranking on Amazon’s Best Seller lists in categories related to customer relations and real estate investments. As community associations play a crucial role in resident governance, this book serves as a roadmap for improving engagement and sustaining property values.
Dallas
Author John Carona Releases Third Book on Community Associations
John Carona, founder of Associa, has released the third installment in a series focused on the future and governance of community associations. The new volume, In the Common Interest III: Unlocking the Potential of Community, reached notable pre-sale milestones and appeared on Amazon’s Best Seller lists in the Customer Relations and Real Estate Investments categories.
Key facts
- Title: In the Common Interest III: Unlocking the Potential of Community
- Author: John Carona, founder of Associa
- Performance: Strong pre-sale numbers and placement on Amazon best seller lists in two categories
- Availability: Sold through Amazon and other online retailers
- Publisher focus: Community association governance, engagement, and future-proofing strategies
What the book covers and who it addresses
The book is presented as a practical roadmap aimed at board members, association leaders, property managers, and residents who participate in community associations. It covers governance challenges, approaches to building resident engagement, and strategies for sustaining communities over time. Emphasis is placed on actionable steps for leadership, planning, and fostering trust among neighbors, with an eye toward protecting and enhancing property values.
Context on community associations
Community associations are a widespread form of residential governance in the United States. Nearly one in four homeowners in the country live in a community association, which typically exists to preserve common areas, enforce community standards, and protect property values. The prevalence of associations makes effective leadership, transparent governance, and resident engagement central to neighborhood stability and long-term upkeep.
Associa and organizational background
Associa is identified as the largest community management company in North America. The organization operates more than 300 offices across the United States, Canada, Mexico, and Brazil, serves millions of residents, and employs over 15,000 team members. The company has more than 45 years of involvement in community management and has played a role in shaping practices for association governance and property management.
Leadership and perspective
John Carona is described as a pioneer in the field of community management with a career that includes founding Associa and working to provide resources and guidance for community leaders. The new book aligns with the company’s broader work in management services and aims to consolidate lessons and strategies gleaned from decades of managing community associations.
Distribution and reach
In the Common Interest III is available through Amazon and other online retailers, and early sales performance placed the book on Amazon’s category best seller lists. The book’s intended readership includes those directly responsible for association governance as well as residents seeking to better understand how associations operate and how to contribute to community wellbeing.
Implications for community governance
The release emphasizes the importance of deliberate leadership, clear governance frameworks, and resident participation in maintaining healthy associations. Guidance in the book is framed around practical implementation—such as improving board effectiveness, increasing resident engagement, and adopting policies that help communities adapt to future challenges.
Frequently Asked Questions
What is In the Common Interest III about?
The book provides practical guidance for community association governance, engagement strategies, and methods to protect property values and build trust among residents.
Who is the intended audience?
Primary readers include board members, association leaders, property managers, and residents involved in community associations.
Where can the book be purchased?
The book is available through Amazon and other online retailers.
How widespread are community associations in the U.S.?
Nearly one in four homeowners in the United States live in a community association.
What is Associa?
Associa is a community management company operating more than 300 offices across North America and Latin America, serving millions of residents and employing over 15,000 people.
What topics does the book cover?
Topics include governance challenges, board leadership, resident engagement, policy development, and strategies for future-proofing communities.
Deeper Dive: News & Info About This Topic
HERE Resources
Additional Resources
- CBS News: Property Management Notices
- Bisnow: AI in Property Management
- Multi-Housing News: Property Management Expertise
- Multi-Housing News: AEW Buys Luxury Community
- Globe Newswire: Associa Finalist Announcement
- Wikipedia: Community Association
- Google Search: Community Management
- Google Scholar: Community Associations
- Encyclopedia Britannica: Community Association
- Google News: Property Management
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