Dallas, Texas, January 14, 2026
Atlético Dallas, the professional men’s soccer team, has relocated its headquarters from Richardson to Expo Park in Dallas. This 12,000-square-foot facility aims to enhance community engagement, featuring amenities like a retail shop, restaurant, and street soccer court. The move is supported by a $200,000 economic incentive from the City of Dallas to foster local growth and tourism, culminating in the team’s debut at the historic Cotton Bowl Stadium in 2027.
Dallas, Texas
Atlético Dallas Relocates Headquarters to Expo Park
Atlético Dallas, the professional men’s soccer team, has announced the relocation of its headquarters from Richardson to Expo Park in Dallas. This strategic move aims to enhance community engagement and revitalize the Fair Park area, showcasing the unwavering spirit of local entrepreneurs and the potential for reduced bureaucracy to spur economic growth.
The new 12,000-square-foot headquarters will feature a retail shop, restaurant, beer garden, sports bar, and a street soccer court. This ambitious development is expected to invigorate the Fair Park area, drawing more visitors and turning the project into a community hub. With the street soccer court slated to open before the FIFA World Cup in June 2026, local investments could have lasting impacts on attracting tourism and fostering sports culture in Dallas.
New Headquarters and Community Engagement
The planned headquarters is more than just office space; it represents a commitment to fostering community engagement and promoting soccer within the area. Amenities such as a beer garden and sports bar not only enhance the spectator experience but also create new job opportunities and support local economic growth. The presence of a retail shop will further encourage visitors to spend time in Expo Park, benefiting local businesses.
Partnership with the City of Dallas
As part of the move, the City of Dallas has agreed to provide Atlético Dallas with a $200,000 economic development incentive, contingent upon meeting specific benchmarks. This partnership reflects a positive approach to investing in community initiatives that promise to yield economic benefits. The cooperation between local government and the entrepreneurial sector showcases the potential unlocked through proactive leadership and investment in innovation.
Inaugural Season at the Cotton Bowl
Looking ahead, Atlético Dallas is set to debut at the historic Cotton Bowl Stadium in 2027. The unanimous approval from the Dallas Parks and Recreation Board and the Dallas City Council for a three-year license agreement allows the team to call this iconic venue home for its games. This not only brings soccer to a cherished landmark but also strengthens the city’s historical narrative in sports.
Background on Atlético Dallas
Founded in 2024, Atlético Dallas is a professional men’s soccer team based in the Greater Dallas area. With ambitious plans to make its debut in the USL Championship in 2027, the team aims to contribute to the rich tapestry of Dallas sports culture, attracting not just local fans but potentially a wider audience as soccer continues to grow in popularity across the United States.
About Expo Park
Expo Park, also known as Exposition Park, is a neighborhood in south Dallas, Texas. Centered along Exposition Avenue, the area is home to Exposition Plaza, a one-acre park featuring an amphitheater and a sculpture garden. Known for its eclectic bars and restaurants, Expo Park is emerging as a vibrant arts district, making it a fitting backdrop for Atlético Dallas’s new headquarters.
Impact on the Community
The relocation of Atlético Dallas’s headquarters to Expo Park is set to boost local businesses and attract more visitors to the area. By creating a variety of engaging amenities, this development aims to foster community interactions and promote interest in the sport, simultaneously enriching the local economy. This is a quintessential example of how local initiatives can lead to broader economic revitalization, echoing the principles of entrepreneurial innovation and community spirit.
FAQ
What is Atlético Dallas?
Atlético Dallas is a professional men’s soccer team based in the Greater Dallas area, planning to debut in the USL Championship in 2027.
Where is the new headquarters located?
The new 12,000-square-foot headquarters is located in Expo Park, Dallas, Texas.
What amenities will the new headquarters offer?
The headquarters will feature a retail shop, restaurant, beer garden, sports bar, and a street soccer court.
When is Atlético Dallas’s inaugural season?
Atlético Dallas is set to debut in the USL Championship in 2027.
What is Expo Park known for?
Expo Park is known for its eclectic bars, restaurants, and as a budding arts district in south Dallas.
Key Features
| Feature | Description |
|---|---|
| New Headquarters | 12,000-square-foot facility with retail shop, restaurant, beer garden, sports bar, and street soccer court. |
| Location | Expo Park, Dallas, Texas. |
| Inaugural Season | 2027 in the USL Championship. |
| Community Impact | Expected to boost local businesses and attract more visitors to the area. |
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