Dallas, Texas, December 19, 2025
Hotel prices in Dallas have surged significantly following the release of the 2026 FIFA World Cup match schedule. This increase reflects a broader rise in demand for accommodations from soccer fans attending the tournament. Reservation volumes have jumped by over 113% year-over-year, with rates expected to continue rising as the event approaches. Similar trends are seen in other host cities, prompting travelers to secure bookings early to avoid inflated prices.
Dallas, Texas: Hotel Prices Surge Ahead of 2026 World Cup
Dallas, Texas – Hotel prices in Dallas have experienced a significant increase following the release of the 2026 FIFA World Cup match schedule. This surge is attributed to heightened demand from soccer fans planning to attend the tournament’s opening match between England and Croatia at AT&T Stadium on June 17, 2026.
Surge in Hotel Demand and Pricing
According to data from SiteMinder, a global hotel distribution platform, reservation volumes in Dallas have grown by 113.65% year-over-year, with average daily rates (ADR) increasing by 5.6% for stays during the week leading up to the World Cup match. This trend reflects a broader pattern observed across U.S. host cities, where booking volumes have more than doubled around high-profile fixtures compared to the same period in 2025. Notably, the ADR for the World Cup Final week has seen a substantial rise of 72.42%, with booking volumes climbing by 102.10% in the surrounding areas.
Comparative Price Increases in Host Cities
The price escalation in Dallas aligns with similar trends in other host cities. For instance, Houston has experienced a 457% increase in hotel rates, while Kansas City has seen a 364% rise. These increases are linked to high-demand matches and early bookings by supporters. In Kansas City, the upcoming match featuring Argentina and Algeria on June 16 has led to significant price hikes, with some hotels reporting a 512% increase in nightly rates.
Factors Influencing Price Increases
Several factors contribute to the rising hotel prices in Dallas and other host cities. The release of the World Cup schedule has intensified demand, as fans seek accommodations near match venues. Additionally, the limited availability of hotel rooms during the tournament period has allowed property owners to capitalize on the influx of visitors by adjusting rates accordingly.
Implications for Travelers
Travelers planning to attend the 2026 World Cup in Dallas are advised to book accommodations well in advance to secure favorable rates. The significant price increases underscore the importance of early planning for those intending to experience the tournament firsthand.
Background Context
The 2026 FIFA World Cup is set to be the largest in history, featuring 48 teams and matches across 16 cities in the United States, Canada, and Mexico. The tournament’s expansion has led to heightened interest and competition for accommodations in host cities, resulting in substantial price fluctuations as the event approaches.
Frequently Asked Questions (FAQ)
Why have hotel prices in Dallas increased ahead of the 2026 World Cup?
Hotel prices in Dallas have surged due to heightened demand from soccer fans planning to attend the opening match between England and Croatia at AT&T Stadium on June 17, 2026. This surge is part of a broader trend observed across U.S. host cities following the release of the World Cup match schedule.
How much have hotel rates increased in other host cities?
Other host cities have experienced significant hotel rate increases. For example, Houston has seen a 457% rise, and Kansas City a 364% increase. These hikes are linked to high-demand matches and early bookings by supporters.
What factors are contributing to the rising hotel prices?
The release of the World Cup schedule has intensified demand, as fans seek accommodations near match venues. Additionally, the limited availability of hotel rooms during the tournament period has allowed property owners to adjust rates accordingly.
How can travelers secure favorable hotel rates for the World Cup?
Travelers planning to attend the 2026 World Cup in Dallas are advised to book accommodations well in advance to secure favorable rates. Early planning is crucial due to the significant price increases and limited availability during the tournament period.
What is the expected impact of the 2026 World Cup on Dallas’s hospitality industry?
The 2026 FIFA World Cup is expected to have a substantial impact on Dallas’s hospitality industry, with increased demand leading to higher hotel rates and occupancy levels. This surge presents both opportunities and challenges for local businesses and travelers.
Key Features of the 2026 FIFA World Cup in Dallas
| Feature | Details |
|---|---|
| Event | 2026 FIFA World Cup |
| Location | Dallas, Texas |
| Match | England vs. Croatia |
| Venue | AT&T Stadium |
| Date | June 17, 2026 |
| Hotel Rate Increase | 113.65% in reservation volumes; 5.6% in average daily rates |
| Booking Advice | Book accommodations well in advance to secure favorable rates |
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